What is the Difference Between Brand and Trademark?
What is a Brand? A brand is how the public perceives your company and reputation. Customers perceive your business image as a reflection of quality that develops over time. Your company's image, or what the public perceives and believes about it, is your brand. Identity, image, personality, character, culture, essence, and reputation are just a few of the characteristics it includes. When combined, these factors establish a brand's worth in the industry. Main Features of a Brand Here are a few e ...